MGT 472 Principled Entrepreneurship
Learn how to create good profit through principled entrepreneurship. We will explore entrepreneurship theories like Market Based Management (MBM), Long-Term Sustainable Value Creation (LTSVC), The Business Model Canvas and The Lean Startup. The class is based on the case method and will involve several class projects but no exams or other tests. During the course of the semester, students will meet successful entrepreneurs and have a chance to interact with them to learn about what they found useful during their careers.
Cross Listed Courses
ENT 472 & ENT 572 &
MGT 472
Prerequisite
ENT 372 or MGT 372 and Senior status; open to Juniors with department consent