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Marketing Management - Minor

This minor is offered through the Busch School of Business.

Core Courses - Take All

MGT 123BFoundations of Business

3
MKT 345Marketing Management

3
MKT 346Market Research

3
MKT 348Consumer Behavior

3
MKT 457Marketing Strategy

3

Elective Courses - Take One

MKT 349Personal Selling

3
MKT 350Digital Marketing

3
MKT 362International Marketing

3
MKT 491Special Topics in Marketing

3

Core Courses - Take All

Note: MGT 123A may substitute for MGT 123B.

ECON 100Fundamentals of Economics

3
MGT 123BFoundations of Business

3
ACCT 205/ACCT 205/MMGT 205/IEDM 505Introductory Accounting

3
MKT 345Marketing Management

3
MKT 348Consumer Behavior

3

Elective Courses - Take One

MKT 346Market Research

3
MKT 349Personal Selling

3
MKT 350Digital Marketing

3
MKT 362International Marketing

3
MKT 457Marketing Strategy

3
MKT 491Special Topics in Marketing

3