Marketing Management - Minor

This minor is offered through the Busch School of Business.

Core Courses - Take All

MGT 123BFoundations of Business

3.00

MKT 345Marketing Management

3.00

MKT 346Market Research

3.00

MKT 348Consumer Behavior

3

MKT 457Marketing Strategy

3

Elective Courses - Take One

MKT 349Personal Selling

3

MKT 350Digital Marketing

3

MKT 362International Marketing

3

MKT 491Special Topics in Marketing

3

Core Courses - Take All

Note: MGT 123A may substitute for MGT 123B.

ECON 100Fundamentals of Economics

3

MGT 123BFoundations of Business

3.00

ACCT 205Introductory Accounting

3.00

MKT 345Marketing Management

3.00

MKT 348Consumer Behavior

3

Elective Courses - Take One

MKT 346Market Research

3.00

MKT 349Personal Selling

3

MKT 350Digital Marketing

3

MKT 362International Marketing

3

MKT 457Marketing Strategy

3

MKT 491Special Topics in Marketing

3